於使用者信任之媒體、論壇及社群軟體等平台，
增加產品或服務正向評論的策略，意旨增強品牌的信譽及影響力
數位廣告
口碑操作
提升品牌影響力的
秘密武器
#網紅行銷
#口碑操作
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01 帶你快速了解口碑行銷
口碑行銷三部曲，輕鬆理解如何操作口碑行銷
甚麼是口碑行銷？
口碑行銷有甚麼好處？
- 於網路世界留下痕跡，增加消費者信任感
- 提升品牌、產品知名度，創造正面評價，提升好感度
- 吸引更多潛在顧客，提高網路聲量
- 增加正向使用者體驗，提升流量轉換率
怎麼操作口碑行銷？
先了解
5T
迅速成為口碑行銷大師!
- Talkers 發言者 :
邀請與品牌提供產品及服務具有相關連結的使用者(素人、網紅以及部落客等)，分享他們對於提供產品或服務的正向經驗 - Topics 話題 :
分析市場目前對於品牌熱度關鍵點，提供消費者感興趣話題，持續性引更多人關注 - Tools 工具 :
依照品牌背景以及使用者背景，選擇適合行銷活動的社群平台等(PTT、DCard及Mobile01等)，以創造最大價值 - Taking Part 參與 :
積極參與社交媒體的對話中，回應顧客反饋，增加與顧客的互動與連結，展示品牌人性化，提高顧客忠誠度 - Tracking 追踪 :
通過使用分析工具定期追蹤網路上關於品牌的評論與反饋，即時分析數據調整行銷企劃，持續優化口碑企劃效果
02 開始規劃口碑行銷
根據您的需求，米粒廣告提供多種服務內容，
使品牌於網路世界無處不在
根據您的需求，
米粒廣告提供多種服務內容
論壇置入
各大論壇開箱文(文字、圖片以及影音)
論壇回文置入
Google 商家五星評論
網紅行銷
KOC業配文(圖文、REELS)
KOL業配文(圖文、REELS)
產品公關派送
產品團購
媒體採購
網路新聞媒體
媒體聯播網
線下廣告看板
輿情監控
輿情監控回報
輿情分析報告
03 口碑行銷規劃流程
快速執行方案，米粒幫您簡化繁瑣的程序，
把握市場先機！
a
確認需求
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b
委刊單簽署
c
擬定並確認切角
d
口碑撰文
初稿確認
e
確認文案內容
f
合作內容上線
g
結案報告
行銷諮詢
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我們的手機版官網正在改版建置中，
為提供您更好的瀏覽體驗，
請先使用電腦版進行訪問。
感謝您的理解與支持！